3 Easy Steps to Exclude Your IP Address from Google Analytics
- The CK Solution
- Apr 6, 2017
- 2 min read

No matter how much something is considered to be common sense, when it comes to human nature procrastinating usually wins. Excluding internal IP(s) can be very important, especially for start-up blogs and websites where those involved in running the site are usually constantly checking to make sure everything is looking perfect! Unfortunately this traffic dramatically skews some very important data such as page views and time spent on site. It also lowers bounce rates and increases returning visitor rates.
Since this data is intended to help site administrators – by not blocking your own IP addresses, you are only harming yourselves and hinder your ability to capture some valuable insights from your analytics package.
To help, try following the below steps to finally exclude your IP from Google Analytics.
Step one: Determine you IP address.
This step is very easy thanks to Google. Simply type into Google “what is my IP”
Step two: Navigating your way to the filter.
Log in to Google Analytics. Once you are signed in you should be looking at the Account Home screen.
Click ‘Admin’ on the top navigation bar. This will take you to the account administration screen.
Now, click on the account that your domain is under.
Select the property (the domain) you wish to exclude your IP from in the Analytics.
Select the tab called filters then add a new filter.

Step three: Applying the filter.
If you have not done this before select ‘Create new filter for profile’.
Give you filter a name such as as: My IP Blocked.
Select ‘Predefined filter’.
Change the second drop down menu to read ‘traffic from the IP addresses’.
Enter your IP that you found in step 1.
Save.
That’s it, you’re done! Now feel free to obsessively check your website without having to worry about messing up any of your Analytics data.
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